Theodore zeldin conversation topics

Theodore Zeldin gave a series of six lectures on conversation that were collected in slim book called “Conversation: How Talk Can Change Our Lives.” I found it offered a number of insights on what is needed for a serious conversation.

Theodore zeldin conversation topics

And since serious conversation is one of the primary tools for early market exploration and customer development; I have curated a list of nine excerpts I think entrepreneurs will find useful.

Conversation Is About Mental Models
as Much as Facts and Events

“Conversation is, among other things, a mind reading game and a puzzle.

We constantly have to guess why others say what they do. But we can become more agile if we wish.”
Theodore Zeldin in “Conversation: How Talk Can Change Our Lives.”

I think this covers a key challenge you need to manage during conversations with prospects; here are a some additional ones:

• What is their motivation for talking with you?

  Do they have a real problem or need they want to d